Question

An old saying in the residential brokerage community is: "If you don't list, you don't last." The flaw in this view is that it ignores how a broker gets listings, and another view is that the primary factor in obtaining listings is a reputation for good ____.

1. service
2. business
3. work

Answer 1

The primary factor in obtaining listings as a broker is a reputation for good service.

Step-by-step explanation:

The primary factor in obtaining listings as a broker is a reputation for good service. Establishing a good reputation is of paramount importance for a broker, as it builds trust with potential clients. When buyers know that a broker is known for providing excellent service, they are more likely to choose that broker to list their property.