Question

Aside from targeting Verizon customers, Sprint could pursue __________, as they make up the largest group to use mobile devices for any type of transaction.

a. African Americans
b. Native Americans
c. Hispanic Americans
d. Asian Americans

Answer 1

Based on the provided information, Sprint could pursue Hispanic Americans as they make up the largest group to use mobile devices for any type of transaction.

Step-by-step explanation:

Based on the provided information, it is suggested that Sprint could pursue Hispanic Americans as they make up the largest group to use mobile devices for any type of transaction. The Pew Research Center reported that approximately 25 percent of Hispanic Americans relied on smartphones for online access, compared with 12 percent of White people. Additionally, data from the Pew Research Center suggests that larger percentages of minority groups, such as Latinos and African Americans, use their phones to connect to the Internet. Tasks like updating a résumé or filling out a job application are much harder on a cell phone than on a large-screen computer, so targeting Hispanic Americans would enable Sprint to meet the needs of this growing demographic.