Final answer:
The subject question pertains to the business strategies used in the beauty industry to increase sales by creating a need for diverse beauty products and manipulating shopping environments to influence customer emotions.
Step-by-step explanation:
Within the beauty industry, the expansion from simply selling facial cosmetics to encompassing a wider array of beauty products and services was strongly influenced by targeted marketing and advertising initiatives.
It was the aim of promoters in the 1930s to capitalize on the idea that the $2 billion already being spent on cosmetics could be greatly increased by persuading women that they required a vast selection of lotions, perfumes, and accessories to complete their seasonal wardrobes and to keep pace with newly created fashions.
This approach to marketing strategically used storefront displays, interior design, and both light and space in ways intended to capture attention and emotionally influence shoppers, thereby fostering a more conducive environment for sales.