Final answer:
An enduring belief that a specific mode of conduct or end-state of existence is personally or socially preferable to an opposite or converse mode of conduct or end-state of existence is a value.
Step-by-step explanation:
An enduring belief that a specific mode of conduct or end-state of existence is personally or socially preferable to an opposite or converse mode of conduct or end-state of existence is a value. Values are our evaluations or feelings toward a person, idea, or object and typically are positive or negative. They are influenced by our personal beliefs and life experiences.