Question

Which of the following is NOT true of publicity?a. Publicity is the effort to capture media attention.

b. Corporations usually prefer not to generate publicity through press releases.
c. Corporate donations and sponsorshipscreate favorable publicity for companies.
d. Both profit and not-for-profit organizations seek publicity.

Answer 1

Publicity is the effort to capture media attention and is sought after by both profit and not-for-profit organizations. Press releases are commonly used by companies to generate publicity. Corporate donations and sponsorships can also create favorable publicity for companies.

Step-by-step explanation:

Publicity is the effort to capture media attention and is typically sought after by both profit and not-for-profit organizations. Corporate donations and sponsorships can also create favorable publicity for companies. However, it is not true that corporations usually prefer not to generate publicity through press releases. In fact, press releases are commonly used by companies to communicate with the media and promote their image or events to the public.