Final answer:
Modern presidents project their power by using the office and its trappings, focusing media attention on an issue, and utilizing advancements in technology to shape public opinion.
Step-by-step explanation:
One way that modern presidents project their power is through the use of the office and its trappings. For example, the president can utilize the 'bully pulpit' to deliver messages through press conferences or direct addresses to the American people, effectively utilizing media attention. Additionally, the president can highlight their power and influence by making announcements or conducting press conferences with Air Force One in the background.
Another way is using their position and power to focus media attention on an issue. When presidents have high levels of public approval, they can use their popularity to increase media and social media attention on an issue, influencing public opinion and potentially leading to policy change. They can also lobby Congress and make policies through appointments and executive orders, leveraging their position as the head of their political party to gain allies and persuade others to follow their lead.
Furthermore, the advancements in technology, such as television, the internet, and social media, have provided modern presidents with more tools to shape public opinion and build support for their policies. They can reach a larger audience and directly communicate with the public, although the complex nature of modern media also poses challenges.