Question

Which of the following Audience reports would you use to see how your site performance differs between desktop, smartphone and tablet users?

a) Location reports
b) Language
c) Frequency & Recency reports
d) New vs. Returning reports
e) Engagement reports
f) Browser & OS reports
g) Mobile reports

Answer 1

The correct answer is g) Mobile reports. These reports provide information on how your site performance differs between desktop, smartphone, and tablet users, giving you insights into user behavior and engagement on different devices.

Step-by-step explanation:

The correct answer is g) Mobile reports.

The Mobile reports provide information on how your site performance differs between desktop, smartphone, and tablet users. This report gives you insights into user behavior and engagement on different devices. It can show you the number of sessions, bounce rate, session duration, and other metrics for each device category.

For example, if you notice that the bounce rate is high for smartphone users, you may want to optimize your website for mobile devices to improve their experience and encourage them to stay on your site longer.