Question

Which of the following Audience reports would you use to determine whether first-time site visitors or repeat site visitors spend more time on your site on average?

a) Location reports
b) Language
c) Frequency & Recency reports
d) New vs. Returning reports
e) Engagement reports
f) Browser & OS reports
g) Mobile reports

Answer 1

To determine whether first-time site visitors or repeat site visitors spend more time on your site on average, use the New vs. Returning report.

Step-by-step explanation:

To determine whether first-time site visitors or repeat site visitors spend more time on your site on average, you would use the New vs. Returning report from the Audience reports in website analytics. This report provides insights into the behavior and preferences of new and returning visitors, allowing you to compare their average time on site. By analyzing this report, you can identify trends and make data-driven decisions to optimize your website's performance.