Final answer:
The Roper Consulting Valuescope study does not categorize 'power seekers' as one of its global values segments. It focuses on values segmentation, comparing how various cultures and generations prioritize different values.
Step-by-step explanation:
The question concerns the Roper Consulting Valuescope study on lifestyle segmentation which identifies various global values segments. The correct answer is that the Roper Consulting Valuescope study does not include 'power seekers' as one of its global values segments. The Valuescope segments lifestyles based on a variety of values held by different groups of people.
Studies like Benet-Martínez & Karakitapoglu-Aygun (2003) explore how cultural values and personality can predict life satisfaction, often comparing different cultural groups like Asian- and European-Americans. Such studies provide insight into how individualist cultures and collectivist cultures prioritize differing fundamental values, such as independence, competition, personal achievement, and community.
Generational differences in values can also be significant, as indicated by survey data from the U.S. Trust. This creates varying perspectives on aging milestones among Boomers, Gen X people, and Millennials, reflecting the evolution of societal values over time.