Final answer:
Hedonists are individuals who seek pleasure and new sensations, focusing on variety in daily experiences and short goal-achievement cycles that are likely to be fulfilled.
Step-by-step explanation:
According to the Roper Consulting Valuescope study on lifestyle segmentation, hedonists are looking for new experiences. Hedonists are individuals who seek pleasure and new sensations, focusing on variety in daily experiences and short goal-achievement cycles that are likely to be fulfilled. They are characterized by their pursuit of enjoyment and sensory gratification.