Question

___ is a tool that uses the internet, particularly social networking and video sharing sites, to spread a message and create brand awareness.

a) Viral marketing
b) Traditional advertising
c) Offline marketing
d) Direct mail

Answer 1

Viral marketing is a tool that uses the internet, particularly social networking and video-sharing sites, to spread a message and create brand awareness. Option A.

Step-by-step explanation:

Viral marketing is a tool that uses the internet to spread a message and create brand awareness through shareable content.

It involves creating content that is highly shareable and generates a lot of buzz online.

This can include viral videos, online contests, or social media campaigns that encourage users to share the content with their friends and followers.

For example, a company might create a funny video that goes viral on social media, with people sharing it and commenting on it, thus spreading awareness of the brand and its message.

Hence, the right answer is option A.