Final answer:
You should consider using the Import Wizard for smaller data imports for deduplication and user-friendly auto-mapping. It's not limited to only customer objects but preferable for under 50,000 records. For larger batches, Data Loader is recommended.
Step-by-step explanation:
Import Wizard vs Data Loader
When deciding whether to use the Import Wizard or the Data Loader in a CRM platform such as Salesforce, there are a few considerations. The Import Wizard is typically recommended if you have a smaller volume of records to import, that is, fewer than 50,000 records. It is also user-friendly because it offers field auto-mapping functionality, helping to save time and reduce the likelihood of mapping errors. On the other hand, if you need to import a large volume of data, specifically more than 100,000 records, then the Data Loader is the better option. Deduplication is a feature of the Import Wizard that can prevent the import of duplicate records by checking for pre-existing data based on criteria you specify. It's important to note that while custom objects can also be imported using the Import Wizard, it is not limited to only customer object imports. In summary, the Import Wizard is ideal for smaller data imports requiring deduplication and has helpful auto-mapping features.