Final answer:
On lead conversion in a CRM, you can map fields to Contacts, Accounts, and Opportunities. Cases are not typically mapped during this process.
Step-by-step explanation:
When converting a lead in a customer relationship management (CRM) system, you can generally map fields to Contacts, Accounts, and Opportunities. Mapping allows you to take information from a lead and transfer it to these associated records during conversion, ensuring data consistency and saving time. In most CRMs, mapping fields to Cases is not a standard option for lead conversion.