223k views
2 votes
Marketing has an effect on the quality of life and general living conditions of consumers, referred to as

their
A. value system.
B. buying power.
C. buying habits.
D. standard of living.

1 Answer

4 votes

Final answer:

Marketing has an effect on the standard of living of consumers, which refers to the level of wealth and material comforts available to maintain a specific lifestyle. Option D

Step-by-step explanation:

Marketing has an effect on the quality of life and general living conditions of consumers. The standard of living refers to the level of wealth available to acquire material goods and comforts to maintain a particular socioeconomic lifestyle. It is based on factors such as income, employment, class, poverty rates, and housing affordability.

For example, marketing and advertising can influence consumer behavior and encourage increased consumption. Ads often attach specific meanings to commodities, making people believe that owning or consuming certain products will enhance their life or social status. Option D