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Sue says that customers are "expecting a whole lot more for their dollars so the level of customer service has to be that much better and the level of our offerings has to match their expectations". Sue
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Sue says that customers are "expecting a whole lot more for their dollars so the level of customer service has to be that much better and the level of our offerings has to match their expectations". Sue decides to send an email survey to current customers to discover what additional services Camp Bow Wow might offer. Based on the results, Sue intends to implement new services. This is an example of: A. Applied research B. Basic research C. Fact finding D. Development and implementation

User Ptitaw
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Answer:

A. Applied research

Step-by-step explanation:

Applied research is defined as a study that is aimed at finding answers to specific practical problems. The information.gained from applied research is usually applied to business activity to improve a product, service, or process.

In the given scenario Sue sends an email survey to current customers to discover what additional services Camp Bow Wow might offer. Based on the results, Sue intends to implement new services.

She is using applied research to gain information that will improve customer service in the organisation

User Mohsen Alizadeh
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