Final answer:
A normative moral theory is crucial in guiding behavior by determining what is morally right based on a logical and consistent framework. It encompasses the three main areas of ethics: metaethics, normative ethics, and applied ethics, with consequentialist, deontological, and virtue ethics being the three main approaches.
Step-by-step explanation:
Understanding normative moral theories. The standards that a normative moral theory provides are designed to inform our moral reasoning and guide our behavior, ensuring that we can determine what is morally right with a consistent and logical approach. To be substantial, these theories must address the three areas of ethics: metaethics, normative ethics, and applied ethics. The goal is to establish and defend norms of conduct that make sense, are logically founded, and can be consistently applied to moral situations.
Three Main Approaches to Normative Ethics. Normative ethics is categorized into three main approaches based on different criteria for evaluating moral conduct: Consequentialism: Focuses on the consequences of actions. Deontological ethics centers on duty and rules. Virtue ethics emphasizes the character and virtues of the moral agent. Each approach offers a distinct method for examining moral actions and decisions, providing frameworks for understanding morality and guiding behavior that is considered ethically good or right.