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In the scenario where the product development department in a company generated a mass of brainstormed new product ideas, and as the ideas started to spread by word of mouth around the company, upper-level executives became interested. Describe the typical next steps in this scenario.

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Final answer:

The typical next steps in this scenario are reviewing and selecting ideas, conducting research, and engaging in design sessions and prototyping.

Step-by-step explanation:

The next steps in the scenario described are typically:

  1. Reviewing and selecting the most promising ideas from the brainstormed new product ideas.
  2. Conducting market and technical research to further refine the selected ideas and gather more information on their feasibility and potential.
  3. Engaging in design sessions and prototyping to develop detailed designs of the selected ideas, testing and refining them through iterations.

By following these steps, the company will be able to move from the initial ideas generated by the product development department to a more concrete and refined design for new products, paving the way for production and implementation.

User Vladimir Baranov
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