Final answer:
In order to determine the size of the Bangladesh Furniture Market and gather information on new product introduction, target audience, and new studio location(s), a research plan needs to be developed. Additionally, a survey questionnaire should be created to assess the overall customer experience at the studio and understand what leads customers to visit. The answers obtained from the survey will guide the development of an improvement plan.
Step-by-step explanation:
Research Plan
To determine the size of the Bangladesh Furniture Market and gather information for new product introduction, target audience, and new studio location(s), a research plan can be created. The plan should involve conducting primary research, such as surveys, interviews, and observations, as well as secondary research, which includes collecting data from industry reports, market analysis, and competitor research. By combining both qualitative and quantitative data, it will be possible to gather valuable insights for decision-making.
Survey Questionnaire
To assess the overall customer experience at the studio and identify factors that lead customers to visit, a questionnaire can be developed. The questionnaire should cover aspects such as customer satisfaction, product preferences, pricing perception, studio ambiance, and feedback for improvement. Each question should have a clear intention, such as understanding customer preferences, identifying gaps in service, or gathering suggestions for enhancing the studio experience. The answers collected through the questionnaire will help in creating an actionable improvement plan, addressing the specific areas that need attention based on customer feedback.