Final answer:
Lesson 3 from the article 'How Chinese Retailers are Reinventing the Customer Journey' is the most interesting because it explores the digital transformation of brick-and-mortar stores and the use of technology to enhance the customer experience.
Step-by-step explanation:
The most interesting lesson from the article 'How Chinese Retailers are Reinventing the Customer Journey' is Lesson 3. This lesson focuses on the digital transformation of brick-and-mortar stores and the use of technology to enhance the customer experience. It discusses how Chinese retailers are leveraging technologies such as artificial intelligence, facial recognition, and mobile payments to create a seamless and personalized shopping journey for customers. This lesson caught my attention because it showcases the innovative strategies being adopted by Chinese retailers to stay competitive in the modern retail landscape.