Question

Your client (Oreo Products Inc.) needs your help. Oreo Product Inc. is a fairly new company, starting business only 8 years ago. Currently, they are experiencing an "explosion" of demand for their products. What is the most suitable strategy for Oreo Products Inc. to manage this situation effectively?

a. Focus on limiting production to maintain exclusivity and scarcity.
b. Expand marketing efforts and increase prices to meet the high demand.
c. Invest in scaling up production and optimizing the supply chain.
d. Reduce product variety to streamline operations and meet demand efficiently.

Answer 1

The most suitable strategy for Oreo Products Inc. is to invest in scaling up production and optimizing the supply chain.

Step-by-step explanation:

The most suitable strategy for Oreo Products Inc. to manage the explosion of demand for their products would be to invest in scaling up production and optimizing the supply chain (option c). By increasing their production capacity and improving the efficiency of their supply chain, Oreo Products Inc. can meet the high demand without compromising on product quality or exclusivity. This strategy will ensure that they can capitalize on the current demand while also setting themselves up for long-term growth.