Final answer:
In a persuasive essay on marketing a smartwatch, online marketing is favored over traditional channels due to the targeted and interactive nature of social media advertising. Ethical attribution and a strong evidence base are key to supporting the argument.
Step-by-step explanation:
When crafting a persuasive essay, choosing a product and the appropriate marketing strategy involves careful consideration. If we select a product within the technology sector, say a cutting-edge smartwatch, the marketing method we opt for could be between traditional marketing channels or online marketing. Given the tech-savvy nature of our target audience, online marketing would be a superior choice.
An in-depth analysis of one marketing technique, such as social media advertising, demonstrates why this method is effective. Social media platforms have algorithms that allow for targeted advertising, reaching individuals who have shown interest in technology or fitness, which are key aspects of a smartwatch. By using high-quality visuals and interactive content, we can engage potential customers and build a community around the product, leading to increased brand loyalty and sales.
To ensure a persuasive argument, it is essential to use ethical attribution and proper citations while incorporating robust evidence and a clear thesis. Specificity, relevance, and the known-new contract are strategies to maintain a proper argumentative flow and tone in the essay.