Final answer:
An actual instance of a marketing technique not mentioned in the article is the use of social media influencers for promoting for-profit higher education institutions. Whether this marketing is moral or immoral depends on various factors. As a leader of an organization, the decision to allow this type of marketing depends on the organization's ethical guidelines and values.
Step-by-step explanation:
An actual instance of a marketing technique not included in the article 'For-Profit Higher Education and Financial Aid: Differences Driven by Schools or Students?' is the use of social media influencers to promote for-profit higher education institutions. In this instance, the organization is hoping to achieve increased brand awareness and enrollment numbers by leveraging the popularity and influence of social media personalities. Whether this marketing strategy is considered immoral or morally permissible depends on various factors such as the transparency of the endorsement, the accuracy of the information provided, and whether the influencer's compensation is disclosed.
As a leader of an organization, allowing this type of marketing would depend on the ethical guidelines and values of the organization. If the organization values transparency, honesty, and responsible marketing practices, they may choose not to engage in this type of marketing strategy. However, if the organization believes that influencers can provide valuable information to potential students and the endorsement aligns with the organization's values, they may consider allowing it.