Final answer:
When deciding where to shop or eat out, people often consider factors such as convenience, price, quality, and personal preferences. McDonald's Happy Meal sales promotion and Starbucks Rewards program are examples of promotions used by large chains to attract and retain customers. Ultimately, the choice between large chains and smaller retailers is subjective and depends on individual preferences and priorities.
Step-by-step explanation:
When deciding where to shop or eat out, people often consider factors such as convenience, price, quality, and personal preferences. Large chains like Walmart and Starbucks offer advantages such as lower prices, consistency, and loyalty programs like McDonald's Happy Meal sales promotion and Starbucks Rewards program. These promotions are designed to incentivize customers to purchase their products and increase customer loyalty.
For example, McDonald's Happy Meal sales promotion targets children by offering toys or collectibles with their meals. This attracts families with kids and encourages repeat visits. On the other hand, Starbucks Rewards program provides benefits like free drinks and birthday rewards to loyal customers, encouraging them to choose Starbucks over local coffee shops.
While these promotions can be effective in driving sales and building brand loyalty, the choice between large chains and smaller retailers ultimately depends on individual preferences and priorities. Some people prioritize supporting local businesses, while others value the convenience and affordability offered by larger chains. Therefore, this section may make students think about the different factors that influence their choices and consider the impact of these promotions on their decision-making process.