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How the strategic decision of Citibank is going be reflected to the competitive advantage of the organisation? Discuss the topic thoroughly from the perspective that you see relevant. You are expected to use and combine the theories discussed through systematically analysing the theoretical information and the information given in the article.

User Angelic
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Final answer:

Strategic decisions made by Citibank can impact its competitive advantage through differentiation, cost leadership, and strategic alliances.

Step-by-step explanation:

A strategic decision made by Citibank can be reflected in the competitive advantage of the organization in several ways. One key way is through differentiation. Citibank can strategically differentiate itself from competitors by offering unique products or services, superior customer service, or innovative technologies. This can attract customers who value these factors and give Citibank a competitive edge.

Another way is through cost leadership. Citibank can strategically focus on cost reduction and efficiency, allowing them to offer lower prices or better value to customers. This can attract cost-conscious customers and give Citibank a competitive advantage.

Furthermore, Citibank can use strategic alliances or partnerships to enhance its competitive advantage. By collaborating with other organizations, Citibank can access new markets, technologies, or resources that can strengthen its position in the industry.

User Henk Langeveld
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