Final answer:
McDonald's expansion into India is an example of a globalization strategy, highlighting the spread of American culture and the influence of American corporations worldwide. This is part of a broader phenomenon known as McDonaldization.
Step-by-step explanation:
McDonald's expansion into India represents a globalization strategy. Globalization refers to the process by which businesses or other organizations develop international influence or start operating on an international scale. Fast food franchises like McDonald's are prime examples of this strategy, offering similar products or services in many locations across the world. This phenomenon is also termed as McDonaldization of society, which refers to the increasing presence of the fast food business model in common social institutions and has led to the spread of American culture and consumer goods globally.
While the concept of a franchise helped drive McDonald's global expansion, it's the overarching theme of globalization that exemplifies the corporation's presence in countries like India. McDonald's global reach not only demonstrates the power of American soft power but also highlights the influence of American corporate culture. However, it is important to note that while globalization has increased the availability of various goods and services, it has also led to less variety and more uniformity in available products.