Final answer:
The correct answer is option b. The question is asking about types of sales objectives, and the option that is not a type of sales objective is employer-related.
Step-by-step explanation:
The question is asking about types of sales objectives. The options given are a. input-related, b. employer-related, c. behaviorally related, d. competitor-related, and e. output-related. To determine which option is not a type of sales objective, we need to understand what each type refers to. Input-related objectives are focused on increasing the resources used in the sales process, such as leads and prospect contacts. Employer-related objectives are related to the goals and targets set by the company for the sales team.
Behaviorally related objectives focus on changing customer behavior, such as increasing customer loyalty or repeat purchases. Competitor-related objectives aim to outperform competitors in areas like market share or product quality. Output-related objectives are tied to measurable sales results, such as revenue or units sold.
Among these options, the one that does not fall under the category of sales objectives is option b. employer-related.