Final answer:
Steven Guttenberg employed the foot-in-the-door technique by first offering Noah a free button and then asking for a $10 donation. By agreeing to the small initial favor, Noah is more likely to comply with the larger subsequent request.
Step-by-step explanation:
Steven Guttenberg used the foot-in-the-door technique to induce compliance in Noah. This technique involves persuading a person to agree to a small favor or purchase, such as accepting a free button, to increase the likelihood that they will comply with a larger request later, like donating $10 to a charity. The underlying principle is that once someone agrees to a small request, they're more likely to agree to a bigger one to maintain consistency in their behavior. An example of the foot-in-the-door technique includes a salesperson at a car dealership first convincing a customer to buy an inexpensive accessory and later urging them to purchase additional expensive features for their car.