Question

According to Zaharna (2000), which of the following communication styles (also called "cultural continuums") would be best characterized by the following: "What was said" cannot be understood by the words alone - one has to look at who said it, when they said it, where they said it, how they said it, the circumstances in which they said it, to whom they said it, etc.

a) High-context communication
b) Low-context communication
c) Audience-centric communication
d) Source-centric communication

Answer 1

The communication style where 'what was said' can only be understood by considering the broader context is known as high-context communication.

Step-by-step explanation:

The communication style described by Zaharna (2000) that relies on understanding not only the words themselves but also the broader context in which they were said is known as high-context communication.

This style is characterized by the importance of the surrounding context such as who is speaking, the timing and place of the communication, the relationship between the speaker and audience, and the non-verbal cues and implicit messages. High-context communication is common in many cultures where the message cannot be understood by words alone and requires a shared level of understanding, previous interactions, and a depth of relationship to interpret the meaning accurately.