Final answer:
All three options - introducing new products, services, and business models; charging less for superior products; and responding to customers in real time - can confer a competitive advantage. Therefore, the comprehensive answer is that all practices can contribute to a company's competitive edge.
Step-by-step explanation:
Which of the following may lead to competitive advantage? New products, services, and business models; Charging less for superior products; Responding to customers in real time.
All three options can lead to competitive advantage:
- Introducing new products, services, and business models can set a company apart from its competitors, offering unique value to consumers and potentially capturing market share.
- Charging less for superior products attracts customers who are looking for high-quality goods at lower prices, leading to increased sales and customer loyalty.
- Responding to customers in real time can improve customer satisfaction and retention, as it shows that the company is attentive and committed to their needs.
Therefore, the answer is E) 1, 2, and 3, as all contribute to achieving a competitive edge in the market.