Final answer:
Option (C), In buyer behavior research related to the technological environment, Technological Trends are emphasized.
Step-by-step explanation:
The aspect of the market emphasized in buyer behavior research related to the technological environment is C) Technological Trends. Buyer behavior research often focuses on how technological advances and the increasing prevalence of the internet impact consumer preferences and purchasing patterns. With improvements in communication technologies, businesses and consumers have expanded their reach, leading to increased competition and a need to understand the changing market dynamics influenced by technology.
Factors affecting demand include tastes and preferences, income levels, prices of related goods, and the size or composition of the population. These factors illustrate that demand is not solely based on price but is influenced by various attributes, which now include technological considerations such as the availability and use of business-to-business websites and e-commerce platforms.
As markets evolve due to technological improvements and globalization, understanding buyer behavior in relation to these changes is essential for businesses to adapt and compete effectively in a digitalized economy.