149k views
15 votes
A marketing plan includes a number of factors, including the marketing mix.

What is the marketing mix?
A. The variables of product, price, place, and promotion
B. Using names and symbols to ideny the company's products
C. How the company intends for customers to view its product
relative to the competition
D. A plan for spending money
SUBMIT

1 Answer

3 votes
A marketing plan includes a number of factors, including the marketing mix.
What is the marketing mix?
A. The variables of product, price, place, and promotion
User Ganlaw
by
3.5k points