Final answer:
To get viewers to stop fast-forwarding past television ads recorded on their PVR, strategies such as using enticing or novel commercials, decreasing the ads' sound level below that of adjacent programs, and using a preventive or override command in ads may be effective.
Step-by-step explanation:
To get viewers to stop fast-forwarding past television ads recorded on their PVR, several strategies may be effective:
- Using enticing or novel commercials can capture viewers' attention and make them more likely to stop and watch the ad.
- Decreasing the ads' sound level below that of adjacent programs can make it harder for viewers to ignore them while fast-forwarding.
- Using a preventive or override command in ads can force PVRs to pause or play the commercial, preventing viewers from skipping it.