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Amy is not a fan of online shopping because she puts a lot of emphasis on her haptic senses. In other words, she really needs to see a product in front of her before purchasing it.

A) Emphasis on Haptic Sensations
B) Haptic-Centric Shopping
C) Haptic Sensory Prioritization
D) Haptic-Reliant Purchase Behavior

1 Answer

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Final answer:

Consumers like Amy prefer in-store shopping due to the haptic feedback it provides, contrasting with the impersonal nature of online or Western-style shopping, leading to alternative interaction methods. Option A

Step-by-step explanation:

The emphasis on haptic sensations is crucial for some consumers like Amy, who prefer in-store shopping experiences where they can physically handle and assess products. In the context of the provided information, contrasting the vibrant, sensory-rich environment of traditional markets in Ghana with the sterile and predictable nature of Western-style grocery stores illustrates a significant shift in consumer experiences.

Western stores provide a more anonymized purchasing process, and as a result, consumers find alternatives for interactions, such as writing consumer reviews or engaging in personal activities while shopping to compensate for the lack of human interaction. Option A

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