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The Small Store is a retail chain with small stores that offer a limited variety of products at lower prices. It targets customers in rural and lower-income urban areas. The Small Store is an example of a(n):

A.warehouse club.
B.hypermarket.
C.extreme value retailer.
D,supercentre.
E.specialty store.

1 Answer

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Final answer:

The Small Store is an example of an extreme value retailer, targeting customers in rural and lower-income areas with a limited product range at low prices.

Step-by-step explanation:

The Small Store, which offers a limited variety of products at lower prices and targets customers in rural and lower-income urban areas, is an example of an extreme value retailer. Extreme value retailers focus on delivering low-cost goods to a specific market, often in convenient locations for their target customer base. They differ from warehouse clubs, which require membership and often sell in bulk; hypermarkets, which are very large stores offering a wide variety of products including groceries and general merchandise; supercenters, which combine grocery and department stores; and specialty stores, which focus on specific categories and offer a premium assortment in those categories.

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