Final answer:
President Kennedy opposed segregation and discrimination, considering them hypocritical against America's democratic values, and actively took steps toward achieving racial equality and supporting civil rights movements.
Step-by-step explanation:
President Kennedy reveals his belief that segregation and discrimination are hypocritical by actively engaging in the civil rights movement and supporting efforts to end these practices. Kennedy understood that legal segregation and widespread discrimination affected the United States' international image, especially during the Cold War, by undermining the country's democratic principles. Furthermore, his administration took steps like establishing the Council for Equal Employment Opportunity and using federal troops to assist with the desegregation of public schools. In his nationally televised speech on the moral bankruptcy of segregation, Kennedy made a strong case for racial equality and pressed for the passage of a new civil rights bill.