Final answer:
Amazon demonstrates effective planning by focusing on long-term goals, investing in technology and innovation to enhance the customer experience, and diversifying their business while maintaining core focus.
Step-by-step explanation:
Applying the concept of planning at a professional level can be seen in organizations such as Amazon. Amazon has focused on long-term planning to achieve its goal of becoming the most customer-centric company. In line with their plan, they have consistently invested in technology, infrastructure, and innovation to enhance their delivery capabilities and customer experience. Their strategic planning has allowed them to expand their business into various sectors, such as cloud computing, media streaming, and grocery delivery, while keeping their core focus on e-commerce.