Final answer:
An engineering company offering design services represents the move from transactions to solutions, a business approach focused on providing comprehensive customer-oriented services rather than just selling products.
Step-by-step explanation:
An engineering company which offers a design service for its customers is an example of the move from transactions to solutions. This approach is part of a broader trend in business where companies shift their focus from merely selling products to providing comprehensive solutions that address their customers' specific needs.
By offering design services, the engineering firm enhances its value proposition and strengthens long-term relationships with its clients. This strategy is contrasted with a sell-side swap, which is a financial term relating to derivative contracts, or moving from middleman to speculator, which doesn't apply to providing engineering solutions.
An engineering company that offers a design service for its customers is an example of the move from transactions to solutions. In the past, engineering firms may have focused solely on completing individual transactions like selling a product or service. However, this company is taking a broader approach by offering comprehensive design solutions to its customers.