Final answer:
The best practice for creating CTAs is not to use 'click here' frequently; instead, CTAs should be action-oriented, value-driven, and strategically placed to be effective.
Step-by-step explanation:
The statement that a best practice for creating CTAs (Call to Actions) is using 'click here' as often as possible is false. 'Click here' is considered a weak call to action because it does not convey a value proposition or create a sense of urgency. Instead, effective CTAs are action-oriented and provide users with a clear benefit for taking action.
It's important to use language that resonates with the target audience and accurately describes what they will get after clicking. For instance, a CTA like 'Get My Free E-book' or 'Join the Webinar Now' is more compelling and informative. Moreover, CTAs should be visually striking and placed strategically to draw attention without disrupting the user experience.