139k views
3 votes
The treatment of your a/b test has 2,659 impressions and 452 conversions. what is the conversion rate, rounded to the nearest percent?

a. 452
b. 5%
c. 95%
d. 17%

User Asimes
by
8.3k points

1 Answer

2 votes

Final answer:

The conversion rate is calculated by dividing the number of conversions by the number of impressions and then multiplying by 100%. For 2,659 impressions and 452 conversions, the conversion rate is approximately 17%, or option d from the listed choices.

Step-by-step explanation:

The student has asked about calculating the conversion rate from an A/B test. To find the conversion rate, we use the formula:

Conversion Rate = (Number of Conversions / Number of Impressions) × 100%

For the given data, where there are 2,659 impressions and 452 conversions, we calculate the conversion rate as follows:

Conversion Rate = (452 / 2,659) × 100% ≈ 17%

Therefore, rounded to the nearest percent, the conversion rate is 17% which corresponds to option d.

User Soeun
by
7.8k points