Final answer:
The Percent of Unmet Demand & Customers Lost due to Unmet Demand metrics are considered measures for marketing success, used within business to evaluate supply chain and market fulfillment effectiveness. A parameter is a measure of an entire population, whereas a statistic is derived from a sample. In the context of data types, counting the number of letters in words from a novel results in quantitative continuous data.
Step-by-step explanation:
The question asks about the Percent of Unmet Demand & Customers Lost due to Unmet Demand in the previous quarter. These are measures typically used within a business context to evaluate the efficiency of supply chain management and the effectiveness of market demand fulfillment. Options provided such as metrics for marketing success, financial indicators, health statistics, and none of the above intend to categorize these measures. The correct answer to the question is A) Metrics for marketing success, as these measures help in understanding and optimizing the marketing strategy and its impact on customer satisfaction and potential revenue.
In the context of statistics, you would calculate a parameter when you are interested in a measurable characteristic for an entire population. For example, if the U.S. federal government could survey all high school seniors in the United States and found that 50 percent were planning to attend a four-year college, that 50 percent represents a parameter. However, if only a sample such as 100 NASDAQ stocks is surveyed, and an average increase is obtained, this represents a statistic, not the parameter for all NASDAQ stocks.
In terms of data types, when a student records the number of letters of words used by Tom Clancy in his novels, this is Quantitative continuous data. This kind of data is numerical and can be measured on a continuum, differing from qualitative data which would describe non-numerical characteristics.