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club med inc. talks to its current and potential customers to assess their needs for its products. then it develops activities and amenities at its resorts to satisfy those needs. this illustrates club med's orientation in which of the following areas?

User Lyda
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Final answer:

Club Med Inc. showcases a customer orientation by assessing their customers' needs and catering to those with appropriate resort activities and amenities. This customer-centric approach enhances guest satisfaction and can positively impact the local economy by drawing in tourists and providing jobs.

Step-by-step explanation:

Club Med Inc. demonstrates a customer orientation by talking to its current and potential customers to assess their needs and then developing activities and amenities at its resorts to satisfy those needs. This customer-focused approach ensures that the resort's offerings are aligned with what guests are looking for in their vacation experience, ranging from healthful living environment activities like growing food to various forms of entertainment such as making music, dancing, and sports. By prioritizing customer feedback in their product development, Club Med caters to the desires of their customers, enhancing their satisfaction and loyalty. Understanding and responding to customer needs is a critical aspect of a successful business operation. In the context of Club Med, this involves offering a mixture of leisure activities, social interactions, and cultural experiences that appeal to their diverse customer base. Such strategies not only serve to create memorable experiences for guests but also contribute positively to the local economy by attracting tourists and providing employment opportunities, as suggested by the case study involving a luxury resort in Jamaica.

User Kosmotaur
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