Final answer:
Cash discount is not a price tactic typically aimed at consumers with the intent of influencing purchasing decisions on multiple products or their positioning within the market. It is a payment incentive, unlike price bundling, price lining, and leader pricing, which are aimed at sales promotion.
Step-by-step explanation:
The question asks which of the following is not a type of price tactic typically aimed at consumers: price bundling, price lining, leader pricing, or cash discount. Price bundling involves selling multiple products or services together at a reduced price compared to purchasing them separately. This strategy is often used by companies as it can be appealing to consumers looking for value. Price lining is the practice of selling products at different price points to create a perceived quality range. Leader pricing involves selling a product at a loss or at a very low profit margin to attract customers in hopes they will make additional purchases at regular prices. Finally, cash discount refers to a reduction in the price provided to consumers who pay with cash instead of using credit or other payment forms.
Based on these definitions, cash discount is the pricing tactic that is not typically aimed at consumers as a means of encouraging sales of multiple products or positioning them within a certain range of quality or price. It is simply a payment term incentive. In contrast, price bundling, price lining and leader pricing are specifically targeted towards influencing consumers' purchasing decisions in relation to a product or service offering.