Question

Which of the following describes the use of sexual appeals in advertising?

a. sexual appeals are often criticized because they are not even relevant or appropriate for the product being advertised.
b. sexual appeals are less often criticized for containing nudity or using suggestive dialogue as consumers become more used to these elements in movies and video games.
c. sexual appeals are never criticized because they are demeaning to men.
d. networks have the right to scrutinize commercials carefully when it comes to sexually oriented advertising since they are similarly diligent with their programs.

Answer 1

Sexual appeals in advertising are often criticized for their irrelevance and potential to perpetuate negative stereotypes or depict offensive content, despite network scrutiny.

Step-by-step explanation:

The use of sexual appeals in advertising is a well-documented technique which often provokes criticism. Sexual appeals may be criticized for a lack of relevance or appropriateness to the product being advertised, a reflection of the criticism that advertising content can appeal to the prurient interest without providing serious value. This strategy is also controversial because it may depict or describe sexual content in a way deemed offensive by community standards and can lack serious literary, artistic, political, or scientific value. Furthermore, such content can perpetuate gender stereotypes and have negative societal effects. While networks have the right to scrutinize sexually oriented advertising, similar to how they monitor their programs, the use of sexual content in advertisements remains an area of concern for its potential cultural impact and misalignment with the product's relevance.