Final answer:
In the internally neutral stage of operational effectiveness, a company aims to achieve competitive parity.
Step-by-step explanation:
Perceptual Measures in Operational Effectiveness
In the context of operational effectiveness, the internally neutral stage refers to a company that aims to achieve competitive parity.
This means that the company's goal is to perform at the same level as its competitors and match industry standards.
It focuses on maintaining a certain level of performance without striving for competitive superiority or relying on outside experts for strategic decisions.
Therefore, the correct answer to the question is b. Aim is to achieve competitive parity.