Final answer:
The best exemplification of brand personality among the given options is Pepsi-Cola as youthful in spirit. It reflects the brand's character and emotional connection with consumers, unlike other options which focus on sales or product features.
Step-by-step explanation:
The question is asking which option best exemplifies brand personality. Brand personality can be defined as a set of human characteristics associated with a brand. Of the options provided, Pepsi-Cola as youthful in spirit best represents this concept. When a brand presents itself as youthful, it's not just about the product's attributes, but about the brand's character and how it connects emotionally with its consumers. In contrast, the other provided scenarios demonstrate sales performance, product range expansion, and the introduction of product features, not personality traits.
Examples of brand personality are vital in marketing and consumer perception; they help distinguish a brand from its competitors. When a company like Pepsi invests in portraying itself as youthful and energetic, it's leveraging its brand personality to resonate with its target market. This can create a strong, loyal following and can be an essential component in driving the success of the brand, whereas product features or sales figures can change, a well-established personality can endure and continue to attract consumers.