Final answer:
Writers use figurative language including metaphors, similes, hyperbole, and personification to create vivid and memorable descriptions, allowing readers to visualize and deeply connect with the text.
Step-by-step explanation:
Writers can use figurative language to convey ideas in a more compelling and memorable way than literal language alone. Through devices such as metaphors, similes, hyperbole, and personification, figurative language captures the readers' imagination and helps them visualize concepts more vividly. For example, a metaphor like 'My love, you are a rose,' conveys the idea of beauty and tenderness associated with love. Similes compare two things using 'as' or 'like,' making the description more relatable, such as 'My darling, you are like a rose,' suggesting the beauty and perhaps the fragility of love. Hyperbole exaggerates for effect - 'I'm so hungry I could eat a horse' - and personification gives human qualities to non-human entities, as in 'Opportunity knocked on my door.' These devices enrich the text, making the communication of complex ideas more nuanced and layered.