Final answer:
The correct answer is (c) Color preferences of survey participants, as they are described by words and do not have a numerical value, making them qualitative data.
Step-by-step explanation:
Qualitative vs Quantitative Data:
The question: Which of the following is an example of qualitative data? asks us to identify data that describes or categorizes attributes rather than measuring them. The options are:
(a) Weight of a product in grams
(b) Height of a building in meters
(c) Color preferences of survey participants
(d) Temperature in degrees Celsius
The correct answer is (c) Color preferences of survey participants. This is because color preferences are described by words and do not have a numerical value attached to them, making them qualitative data. In contrast, the other options (a, b, and d) are all examples of quantitative data because they involve measurements with a numerical value.
Examples of qualitative data include things like hair color, blood type, and the type of car a person drives. This type of data is generally not numerical and is used to describe non-measurable attributes.