Final answer:
Impression management is the communication strategy people use to influence how others view them.
Step-by-step explanation:
The communication strategies people use to influence how others view them is the process of impression management. It involves consciously and intentionally presenting oneself in a positive light to elicit positive responses from others. In a workplace context, this can include showcasing skills, abilities, and qualities that make one a valuable team member.
For example, when starting a new job, individuals are observed and monitored by their co-workers to determine their fit in the workplace and their ability to work as a team player. This process of impression management can help individuals obtain raises, promotions, attract allies, and receive bonuses.
Overall, impression management is about effectively managing one's image and reputation to create a positive impression on others.