Final answer:
Selling goods and services from a business to the consumer through a website is known as B2C, which stands for Business-to-Consumer, reflecting the significant impact of technology and globalization on market competition.
Step-by-step explanation:
The selling of goods and services directly from a business to the final consumer through a website is referred to as B2C, which stands for Business-to-Consumer. This model contrasts with B2B (Business-to-Business), where transactions are conducted between companies, and C2C (Consumer-to-Consumer), where transactions occur between private individuals. The B2C model has become increasingly significant with the rise of technology and globalization, allowing consumers to purchase a vast array of goods and services from businesses around the globe. By leveraging the internet, local retail businesses face heightened competition as consumers have more options to choose from, increasing the importance of businesses to adopt online platforms for continued growth and consumer reach.