Final answer:
One advantage of using the internet (option B) channel over the store-based (option B) channel is the availability of a deeper assortment of merchandise, supported by the historical context of mail-order houses like the Sears catalog.
Step-by-step explanation:
The advantage of using the internet channel over the store-based channel is the much higher probability of having a deeper assortment of merchandise available. This reflects the concept of Mail-Order Houses and Marketing, where advancements in transportation and communication have allowed for a wider reach and availability of consumer goods.
Historically, mail-order catalogs like the Sears catalog provided people from all over the nation, regardless of their location, access to a wide variety of goods. The internet has further expanded this capability, offering an even larger array of products than a physical store, because it is not limited by physical space constraints and can cater to a global audience.